Radiance-Focused Botanical
Amla in NOORIVA
Clarified Amla · Phyllanthus emblica
Amla, or Indian gooseberry, is a small, sharply sour fruit that has been used across South Asia for centuries. Eaten raw it is intensely astringent — it will dry your mouth out — which is precisely why NOORIVA uses a clarified form rather than the whole fruit.
How it tastes in the glass
Amla contributes a bright, sour lift. In our formulation notes it sits in the radiance-focused botanical layer alongside sea buckthorn and hibiscus, adding sharpness that keeps a sweet profile from becoming cloying.
The clarification step is doing the real work here. It strips out the harsh tannins that make raw amla taste drying, which is what allows the fruit's acidity to survive into the finished drink as brightness rather than bitterness.
Where it fits in the formulation
Amla is one of the three botanicals named together in the radiance-focused layer of the NOORISH GOLD architecture, together with clarified sea buckthorn and hibiscus.
Where to taste this note
BERRY BLOOM
3 PM, Still Glowing
Pomegranate + Berry
ACAI DEW
Pure Clarity
Acai + Blueberry
ALOE TIDE
Barrier of Light
Yuzu + Aloe
Questions about Clarified Amla
What does amla taste like on its own?
Raw amla is extremely sour and astringent — it dries the mouth. That is why it is used in a clarified form here, which removes the tannins and leaves the clean acidity behind.
Is amla the same as gooseberry?
Amla is the Indian gooseberry (Phyllanthus emblica). The name is sometimes used interchangeably with the European gooseberry, but they are different fruits — amla is noticeably more sour and more astringent.
Other botanicals in the range
This page describes a food ingredient and its role in a beverage formulation. NOORIVA drinks are food and beverage products, not medicines, and nothing here is a diagnosis, treatment or cure for any condition. The exact composition of is a proprietary trade secret; ratios are not disclosed.
